Archive for April, 2011

Leeks and Fin DAC on Film

Wednesday, April 27th, 2011

Wet paint productions Findac & Leeks from snowstorm-media on Vimeo.

For your viewing pleasure, this short is part of a longer film that was beamed onto the side of a building as part of Wet Paint Productions’ White Night centre piece ‘inCANdescent‘ in Brighton last October. As we have posted before, the production which celebrates the end of BST and embraces winter, was put on in conjunction with artrepublic, ink_d and our good friends at Snowstorm Media. It was Snowstorm who filmed the original footage at Wet Paint’s event The Beautiful and The Canned (this one from 2009), edited and then projected the film at the White Night festival. The film shows Fin DAC and Leeks going to work in Brighton. Thanks to Snowstorm for the use of the footage and we’ll post more shorts in coming weeks. Stay tuned for news on The Beautiful and The Canned!

Wet Paint at The Gadget Show Live

Monday, April 18th, 2011

Wet Paint Productions were busy promoting gadget insurance company Protect Your Bubble to a sold out Gadget Show Live, this weekend. Spread throughout 5 halls of the NEC Birmingham, the Channel 5 show’s live event is billed as the UK’s ultimate consumer electronics event and they are not wrong! So, when the client wanted to increase traffic to their stand, they asked Wet Paint to come up with an innovative way to capture visitors’ attention and imaginations. As part of Assurant Solutions which operates in the US, South Africa, Canada, China, Europe and the UK, the online firm that offers insurance for laptops to smart phones jumped at our concept of spraying screen savers on to these giant iPhones. As the only exhibitor offering experiential marketing outside of the event, Sheffield’s very own Faunagraphic and Rocket01 drew the crowds as their corporate-driven designs featuring the characters Bubble and Squeak went up. One of these designs could well be winging its way to corporate headquarters in Atlanta, USA, ┬ábefore long and we’ll post a picture of the art in situ. Again, our thanks to the artists for their designs and hard work. Any companies looking to boost their presence at exhibitions can contact Wet Paint Productions at: wetpaintproductions@hotmail.com